Dell shared its enterprise solutions and growth strategy at it’s first-ever industry analyst summit in India. Dell has made investments to expand its information technology capabilities with its own intellectual property that delivers efficient, flexible and differentiated technology solutions to millions of customers worldwide and is becoming a significant solutions player in the Indian IT market



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“Our recent acquisitions and organic growth strategy have helped us completely re-build our enterprise capability and make tremendous progress in our solutions-focused strategy in the past year,” said Mr. Suresh Vaswani, Executive Vice President, Dell Services & Chairman, Dell India. He added, “Dell today has its strongest-ever portfolio of solutions, intellectual property and differentiated products, backed by new skills and capabilities in our India team, serving the local as well as global markets. We have also fundamentally redefined our operations to optimize our global value chain and it is showing in our financial results.”

Dell’s competitively differentiated mid-market design focus provides open systems that are highly capable and affordable and enhance customers’ productivity. The Dell solutions strategy is aimed at creating value for customers based on a set of solutions domains: next-generation computing solutions and intelligent data management; services, security and cloud; and end-user computing.

Talking to more than 30 key industry analysts, the company’s clear guidance around its growth strategy said it was focused on:

-- Creating an open eco-system that works in heterogeneous environments: Dell’s solutions provide scalable connectivity and interoperability to address hyper-proliferation of demand, data, devices and environments

-- Offering disruptive next-generation models: Based on cloud and enterprise mobility, these applications will serve the large and mid-market enterprises

-- A roadmap for its global Applications & BPO business: Around key verticals such as healthcare, banking & finance and




onnectivity and interoperability to address hyper-proliferation of demand, data, devices and environments

-- Offering disruptive next-generation models: Based on cloud and enterprise mobility, these applications will serve the large and mid-market enterprises

-- A roadmap for its global Applications & BPO business: Around key verticals such as healthcare, banking & finance and manufacturing; these will be focused on cloud and Software-as-a-Service

-- Holistic end-to-end solutions with optimized architectures: To address CIO concerns for computers, networking and storage environments, that include Virtual Integrated System, vStart, Modular data center and system management

-- Intelligent Data Management Solutions; Dell’s Fluid Data Architecture across multiple technologies such as iSCSI and FC, leveraging recent acquisitions such as Compellent, to offer comprehensive portfolio of integrated solutions for seamless scalability

This solutions strategy has seen the company deliver strong financial results in the recent quarters. In the company’s fiscal first quarter earnings announcement (Q1FY12), revenue improved and profit increased substantially on the strength of its commercial enterprise business. This improved performance is the result of a higher-value product portfolio, good cost management, better sales execution and a significantly improved supply chain.

The Dell analyst briefing showcased how India is a key part of this strategic roadmap for Dell, both as an important market as well as a key global delivery location. Already the no. 1 PC vendor in India, with a market share of 17.8 percent (IDC Pulse Tracker, Q1CY11), the India revenue was up 28 percent from previous year in Q1FY12. This came from the company’s expanding base in the consumer and Small & Medium Business (SMB) segments besides its traditional strength in the large enterprise segment.

“India is a strategic part of Dell’s journey from being a hardware provider to that of a solutions and services enterprise. With nearly a fourth of Dell’s employees based in this country, we have the largest Dell employee base outside of US, connected to every function of Dell’s business. Our leadership in the hardware market is a great foundation for us to build our solutions offerings”, said Mr. Ganesh Lakshminarayanan, President, Dell India.